Master the Art of Strategic Planning
This comprehensive masterclass equips you with the knowledge and practical skills to develop, implement, and evaluate effective strategic plans for organizations. Designed specifically for the Kenyan business context, this course covers everything from environmental analysis to performance monitoring.
What You’ll Learn
- Conduct thorough situational analysis using PESTEL, Porter’s Five Forces, and SWOT
- Define strategic goals and create actionable implementation plans
- Apply strategy frameworks: Balanced Scorecard, OKRs, Ansoff Matrix, BCG Matrix
- Monitor performance using KPIs and dashboards
- Learn from real Kenyan case studies: Safaricom, Equity Bank, Kenya Airways
Who This Course Is For
Professionals, Entrepreneurs, Business Owners, and Students who want to master strategic planning in the Kenyan business environment.
Curriculum
- 7 Sections
- 34 Lessons
- 8 Weeks
- Module 1: Introduction to Strategic PlanningFoundations of strategic planning — what it is, why it matters, and how it applies to Kenya's business landscape.5
- Module 2: Core Concepts of StrategyMaster the fundamental concepts that underpin all strategic thinking and planning.5
- Module 3: Practical Applications — Environmental AnalysisLearn to analyze your organization's internal and external environment using proven frameworks.5
- Module 4: Tools & Frameworks for Strategy FormulationApply industry-standard tools and frameworks to formulate effective strategies.5
- Module 5: Case Studies — Strategy in ActionLearn from real Kenyan organizations — their strategic successes and failures.5
- Module 6: Implementation — Turning Strategy into ActionBridge the gap between strategy and execution with practical implementation skills.5
- Module 7: Assessment & CertificationTest your knowledge and earn your Strategic Planning Masterclass certificate.5